ESPN sells its soul for James story
Basketball Betting Lines
07/07/2010 -
Philadelphia, PA (Sportsbook Betting Lines) - Few remember when ESPN launched in 1979,
the letters were actually an acronym for Entertainment and Sports Programming
Network.
Yep, the fledgling ESPN actually ran movies, business shows and exercise
videos in between SportsCenter. Needless to say it wasn't a great mix and the
station slowly evolved into the juggernaut it is now. Today, however, they are
closer than ever to that original acronym.
The Worldwide Leader is pure entertainment these days, not that there is
anything wrong with that. Real world news outlets have followed suit to a
degree. On big days FOXNews' Glenn Beck records over three million viewers,
second only to Bill O'Reilly despite airing during the afternoon. And, Beck
occasionally has more viewers in the all important 25-54 age bracket than
O'Reilly, a stunning accomplishment for a 5 p.m. (et) program.
More entertainer than political pundit, Beck at least has the courtesy to call
his show a "fusion of entertainment and enlightenment."
In our current media culture that features the 24-7 news cycle, bloggers and
Tweets, there is a fine line between a news gathering organization and an
entertainment vehicle. ESPN is painfully close to fully selling out and going
strictly entertainment after agreeing to televise LeBron James' dog and pony
show on Thursday, where the biggest prize in NBA free agent history will
finally make a decision and chose which team he'll play for next.
"Sources" told ESPN's Chris Broussard that James would announce his decision
live on the cable network during a 9 p.m. (et) special. Flip on the channel
right now and you will see something akin to a cable infomercial, hyping the
event at every turn. The only thing missing is the late Billy Mays.
I understand wanting ratings, the be-all, end-all in the television industry
but at what point does ESPN's ombudsman introduce journalistic integrity into
the conversation?
Those same "sources" in the programming department feeding Broussard won't
even let us in on where the special will be emanating from, despite the fact
that the network surely has to tell its camera people where to show up and
block off satellite time.
The only explanation is that ESPN doesn't want any reporters reading the tea
leaves correctly and breaking a story that it sold its collective soul for.
I almost expect the network to put the teams in the running for James'
services, his hometown Cavaliers, the Chicago Bulls, New York Knicks, Miami Heat, Los Angeles Clippers and New Jersey, on an island and have challenges
and immunity on the way to the big prize.
Or maybe it can put Donnie Walsh, Pat Riley and company on a stage and have
LeBron hand the winner a single rose.
Either way, the only winner will be James' fed and placed ego.
The loser? How about journalism.
RANKING LEBRON'S SUITORS:
1. - Cleveland Cavaliers: Less than 24 hours ago, LeBron was reportedly trying
to convince Chris Bosh to join him with the Cavs but the big man must have had
a few close calls in The Flats since he agreed to play with "The King"
anywhere other than Cleveland. Bosh's decision to relocate to Miami put the
Heat and Knicks back in the mix and threatened to destroy the Cavaliers
franchise. That said, hopping on national television and stabbing the city
that has done so much for you would be public relations suicide. This whole
ordeal doesn't exactly speak to James' savvy when it comes to p.r. but you
have to believe someone in his inner circle has some common sense. The best
bet still points to a short-term deal in Cleveland so James can stroke that
massive ego again in a few years.
2. - Miami Heat: Dwyane Wade has successful recruited his friend Bosh to South
Beach and now both players are reportedly trying to convince James to form the
Holy Trinity in the party capital of the East Coast. The question is can James
handle playing Alex Rodriguez to Wade's Derek Jeter on the Heat?
3. - New York Knicks: One report has James advisors Maverick Carter and Randy
Mims in New York and the Knicks, who looked dead in the water 48 hours ago,
are now back in the hunt. James would team with Amare Stoudemire and possibly
Raymond Felton in the Big Apple, turning the Knicks from an also-ran to an
instant 55-win team.
4. - New Jersey Nets: Owner Mikhail Prokhorov has reportedly been partying in
Turkey while team spokesman/minority owner Jay-Z was in London for a concert
on July 4 and is scheduled for another show in Ireland on July 11. You would
think if the Nets thought they had a shot at LeBron, the big boys would be
back in the country.
5. - Chicago Bulls: LeBron lackey Wes Wesley was pushing the Bulls from the
get-go but he's clearly lost power in James' inner circle and the fact that
Bosh chose Miami over the Windy City seems to have sealed Chicago's fate. The
Bulls will likely now turn their attention to Carlos Boozer or David Lee.
6. - Los Angles Clippers: Unless Vinny Del Negro is LeBron's long lost cousin,
the Clippers are the one team you can kick off the island right now.
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Kurt Warner to start, Matt Leinart to watch
Despite the debate that's swirling , Kurt Warner will remain the starting quarterback for the Arizona Cardinals, coach Dennis Green said today. The Arizona Cardinals are the +7 point underdog at online sportsbook MySportsbook.com for this Sunday's game.
Green's comment came in a statement released by the team following an ESPN report that Green decided that rookie Matt Leinart would replace Warner as starter for Sunday's game at Atlanta.
"Generally talking about the starting lineup is not something we do," Green told the AP. "However, given the speculation that was out there we want to make it clear. We're disappointed after last week, but we still expect to be a playoff football team and we fully expect Kurt Warner to be the quarterback that leads us. That has not changed."
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Terrell Owens could return for Cowboys next game
A bye week will allow Terrell Owens broken hand to recover just in time for the next game the Dallas Cowboys are slated to play, according to reports. MySportsbook.com, an football sportsbook, has posted football betting lines on TO playing.
Owens broke the bone leading to his right ring finger Sunday night and had a plate surgically attached to it Monday. Although Owens' hand was swollen and aching Wednesday, Dallas Cowboys coach Bill Parcells said he's optimistic the receiver will be back at work next week and catching passes a week from Sunday against the Tennessee Titans.
MySportsbook.com online sportsbook listed Terrell Owens with odds of 7-2 (or $7 paid out for every $2 bet) to return back for the game against Tennessee.
"I certainly wouldn't rule it out now," Parcells said, referring to Terrell Owens immediate return. "Maybe five days from now I might, but I wouldn't rule it out now. ... I know we're looking to try to get him moving around pretty good in the next day or so. So we'll see where we are."
Owens did not speak with reporters Wednesday, but said Sunday he'd be out two to four weeks. A return against the Titans would be 13 days after the surgery. The Cowboys were listed as an early -7 1/2 favorite vs. the Tennessee Titans for Week 4 at MySportsbook.com
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